Hayfa Dridi

Hayfa Dridi

Hayfa Dridi

Marketing Associate

Miss Hayfa Dridi is the Marketing Associate at IndusView. She is involved in the development and implementation of marketing projects. She also assists in creating and planning various ongoing marketing campaigns.


Hayfa worked as a team-leader for IBM India in the Software Marketing Department. She was in charge of creating an online tool (wiki), which became a best practice as well as managing a team on a daily basis, with remote managers.


Previously interned in the Strategy and Planning department of The Brand Union India, she worked on different research projects dealing with branding and re-branding strategies, for key clients of different sectors including banking, hospitality and retail. Apart from marketing project management, she also developed skills in customer support, by working for Christian Dior, London.


As many of her projects assignments involved working in teams, Hayfa has developed strong teamwork skills, and enjoys such an environment. Multilingual, she is a proactive learner and thrives on challenges.


She graduated from the French Business School, ECE Lyon, part of the Group INSEEC, and holds a Master in Marketing and Communications.